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Machine translation. The French edition is the reference. Original advertising archives may remain in French. Read in French
Home / The AI tools of the creative studio
Le Fils de Pub

AI tools for the creative studio

The Writing Toolkit

From idea to deliverable: 44 tool and service sheets This directory is a documented selection, without any commercial ranking or comparative test claim.

Official sources consulted on November 1 and 2, 2026. Features, accesses and formulas can evolve. The sheets describe the uses announced and propose our checkpoints; they do not guarantee availability in each country or quality of production. Prices are not included.

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8 tool profiles shown

Image and retouchCurrent directory

Adobe Firefly

Explore the visuals and sequences generated in an Adobe creative environment.

Business control

Distinguish Adobe and Partner models, available features and beta ones.

Consult the official sourceOur decryption 2026 →
Image and retouchCurrent directory

Adobe Photoshop

Combine editing, composition and generative interventions on an image.

Business control

Control the product details, masks and the ability to retrace the file by layers.

Consult the official source
Image and retouchCurrent directory

Midday

Explore visual directions and generate images from instructions.

Business control

Do not confuse a nice track with an exact representation of the product; check confidentiality and account conditions.

Consult the official source
Image and retouchCurrent directory

FLUX / Black Forest Labs

Access a family of generic models, especially for images.

Business control

Identify the access model and provider; licenses and capabilities are not deduced from the name FLUX alone.

Consult the official source
Image and retouchCurrent directory

Krea

Bringing together generation, exploration and visual improvement with creative integrations.

Business control

Evaluate the reference check and check the details added during the improvement.

Consult the official source
Image and retouchCurrent directory

Leonardo.Ai

Prepare visual concepts and resources generated in an aesthetic direction.

Business control

Test the consistency of a series and the confidentiality of imported resources.

Consult the official source
Image and retouchCurrent directory

Magnific

Combine creation, editing and enhancement of images in a creative suite.

Business control

Compare the source image and the result: an enlargement can invent details about a product or face.

Consult the official source
Image and retouchCurrent directory

ChatGPT Images / GPT Image

Generate and retouch visuals in ChatGPT or via image templates in API.

Business control

Distinguish versions and accesses; control text, references and compliance with the brief.

Consult the official sourceOur decryption 2026 →

Compare on a real deliverable

Keep a common brief, resources and quality requirement. Increase preparation time, rejected generations, editing, validation and exports. For French and Arabic, add a read-through adapted to the market, register and support.

Before the release, check the applicable conditions, resource and personal rights, recovery files and stability of details. A supplier promise is not an independent performance measure.

Deepen with our practical folders → · View the thread of 2026 →

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Directeur de la publication : Alexandre Frioui