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Machine translation. The French edition is the reference. Original advertising archives may remain in French. Read in French
Home / The AI tools of the creative studio
Le Fils de Pub

AI tools for the creative studio

The Writing Toolkit

From idea to deliverable: 44 tool and service sheets This directory is a documented selection, without any commercial ranking or comparative test claim.

Official sources consulted on November 1 and 2, 2026. Features, accesses and formulas can evolve. The sheets describe the uses announced and propose our checkpoints; they do not guarantee availability in each country or quality of production. Prices are not included.

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8 tool profiles shown

Video generationCurrent directory

Runway

Create and transform video plans, with possibilities for integration into production.

Business control

Identify the engine used, duration, output format and continuity between the planes.

Consult the official source
Video generationCurrent directory

Google Flow

Organize a plan exploration and video creation around Google tools.

Business control

Check the models available in the account, plan checks and export conditions.

Consult the official source
Video generationCurrent directory

Google Veo

Generate video sequences, especially from reference images.

Business control

Distinguish native format and enlargement; accesses and features vary according to the product used.

Consult the official sourceOur decryption 2026 →
Video generationCurrent directory

Higgsfield

Explore audiovisual creation tools, effects and devices for brand content.

Business control

Check the selected engine and the degree of real control over movement, product and exports.

Consult the official source
Video generationCurrent directory

Pika

Generate, transform and extend sequences with creative video tools.

Business control

Test connections, stability of objects and the ability to correct a sequence without regenerating everything.

Consult the official source
Video generationCurrent directory

MiniMax

Access models and services of video generation, speech and music.

Business control

Specify the service and model in the estimate; check the conditions of resource processing and delivery.

Consult the official source
Video generationCurrent directory

Seed

Generate and modify audiovisual sequences from references.

Business control

Specify the version, accesses and items of the product to be retained throughout the plan.

Consult the official sourceOur decryption 2026 →

Compare on a real deliverable

Keep a common brief, resources and quality requirement. Increase preparation time, rejected generations, editing, validation and exports. For French and Arabic, add a read-through adapted to the market, register and support.

Before the release, check the applicable conditions, resource and personal rights, recovery files and stability of details. A supplier promise is not an independent performance measure.

Deepen with our practical folders → · View the thread of 2026 →

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Directeur de la publication : Alexandre Frioui